• RZE Watches – Titanium, UltraHex and Brand Story

🎥 RZE – titanium with ULTRAHEX coating

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DAY ONE.

RZE was born out of necessity; founder and pilot Travis needed a watch that would perform not only on the ground, but also at 35,000 feet in the air. All without breaking the bank or compromising his style. Instead of saying “One day”, he chose “Day one” – and RZE was born.

The brand’s belief in turning limitations into strengths has enabled RZE to break new ground time and again. Our relentless pursuit of innovation drives us to keep pushing boundaries and going further, always creating exceptionally durable gear that accompanies adventurers throughout life’s journey.



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TOGETHER FOR OUR PLANET

As outdoor enthusiasts, RZE believes that longer-lasting products are better for the environment. That is why the brand takes great care to select suitable, more sustainable materials designed to endure season after season.

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In our pursuit of the toughest titanium watch, we drew inspiration from the very best: Mother Nature

Hexagons are found throughout nature; from the largest planets in the universe to the smallest microscopic compounds. Taking their cue from nature, many industries use hexagonal structures in product design because of their efficiency and strength. RZE decided to harness these properties in an effort to create its strongest titanium watch yet. Introducing UltraHex™.

The first naturally occurring hexagonal structure that probably comes to mind is the honeycomb. This shape forms the geometrically precise homes built by bees. It can even be found in the structure of their eyes. Hexagons appear in honeycombs because they are one of the most efficient ways to fill a space while using the least possible material. In a hexagonal grid, the total length of the dividing walls is kept to a minimum while covering a large area. This means a honeycomb requires less wax to build while still achieving excellent compressive strength. It is also one of the few shapes that tessellates, meaning it can be repeated across a surface without leaving gaps or overlapping. Tessellation prevents wasted space and energy, allowing maximum strength and efficiency within a compact structure.

Inspired by hardworking bees – among nature’s most tireless builders – RZE designs products made to stand the test of time throughout all your adventures.

We love the modern appearance of titanium watches, but untreated titanium oxidises easily, making its surface highly susceptible to scratches. Although some people enjoy the well-worn appearance of untreated titanium, RZE prefers its watches to remain exceptionally durable and retain their day-one look.

The answer to this challenge is RZE’s distinctive UltraHex™ hard titanium coating. Without sacrificing titanium’s low weight, UltraHex™ dramatically increases surface hardness to up to eight times that of stainless steel. It was developed for adventurers who continually push themselves to new heights and need a robust watch they do not have to handle with excessive care.

UltraHex™ is RZE’s proprietary hard titanium coating, applied to all its watches, significantly improving their strength and durability. The result is a lightweight, comfortable watch capable of withstanding the knocks and impacts of an active life. You can therefore take it on all your adventures – above ground, underground or beneath the surface.

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RZE VALUES

01. ALWAYS MOVING FORWARD
We believe in experimentation. We continually try new things, keep improving and move forward together with our partners, suppliers and customers.
02. WE CREATE THE BEST POSSIBLE PRODUCT
Our criteria for the best possible product include functionality, repairability and, above all, durability. We strongly believe in repairing rather than replacing products and ultimately creating something that can last for generations or, at the very least, be recycled. Making better products helps protect our planet.
03. SUPPORTING THE ENVIRONMENT AND OUR COMMUNITY
We aim to do what is right for people and for the planet. We focus on creating durable products that can serve for generations without needing replacement, while protecting Mother Earth throughout every stage of production.
04. HONESTY IN EVERYTHING WE DO
Friendship brings us together and the community inspires us to act. We always seek to build genuine relationships with our customers while remaining humble and open to dialogue and criticism.