Le Jour – Vintage Style That Lives On

Le Jour is a brand that flourished during the 1960s and 1970s – a time when a watch was more than just an accessory. It was a symbol of personality, an expression of lifestyle and often a companion on adventures: in a rally car, in an aircraft cockpit or underwater.

It was in these environments that Le Jour earned its reputation – through distinctive chronographs, diver watches and models inspired by motorsport. They were characterised by robust construction, highly legible dials and timeless aesthetics.

Today, Le Jour is back – with respect for its heritage and a passion for classic design. Its contemporary watches draw inspiration from original models created decades ago, preserving their vintage soul while introducing modern build quality and durable components. Automatic movements – primarily tried-and-tested Sellita calibres – stainless steel cases, sapphire crystals and precise finishing make the new Le Jour models far more than simple reissues. These are watches with genuine character.

Stylistically, they are a feast for the eyes of every watch enthusiast. Restrained case sizes, coherent dial designs, bracelets and straps suited to the spirit of the 1970s, and details that reveal themselves only after a closer look. All of this is supported by a distinctive watchmaking DNA that inspires both respect and curiosity.

At Aeon – Watch Corner, you will find a selection of Le Jour models that we are proud to offer to discerning watch enthusiasts. This is a brand that does not need to shout to be noticed. You simply need to wear it.